The four days before everything.
Before the moment
The four days before everything.
Show up unforgettable. A personalized four-day glow ritual for the days that matter most.
Cancel anytime · 30-day guarantee
Before the moment
The four days before everything.
Show up unforgettable. A personalized four-day glow ritual for the days that matter most.
A ritual, not a routine
Preparation is its own kind of confidence.
You plan the dress, the venue, the playlist. Plan your skin too.
Your face is in every photo, every hello, every “you look amazing.” It deserves a head start — not a last-minute scramble the night before.
“The way you feel walking in begins days before you arrive.”
Why four days
Skin can’t change overnight. In four focused days, it can.
Enough time to wake it up, calm it down, and light it up — one purposeful step a day. Short enough to start tonight. Long enough to see it on the day.
The ritual
Four days. Four masks. One you.
A deep but gentle clean to decongest and clear — so everything that follows actually lands.
The four days, in practice
Golden-hour mornings. Real skin. No scramble.
chae is new — no borrowed hype, no stock testimonials. Just a four-day ritual, built around the calm of being ready, and an invitation to be one of the first to try it before your next moment.
The math
$60 on nails no one remembers. $150 on a facial. Your face, every day, for less.
A fresh ritual whenever your next moment comes. Cancel anytime · 30-day guarantee.
How it works
Take the 2-minute quiz
Your skin, your life, the moment you're prepping for.
Get your 4-day ritual
Sequenced to your timeline and delivered to your door.
Glow when it counts
Walk in as the most-prepared version of yourself.
In the box
“You have 4 days. Make them count.”
Four day packs + a handwritten note, with your name
Why I made chae
“I kept panicking the night before anything that mattered. CHAE is the plan I wish someone had handed me — four days, no guesswork.”
— The founder
Questions
Your countdown starts here
You have four days. Make them count.
30-day happiness guarantee · US shipping included · cancel anytime
The 4-Day Glow Ritual · $40/mo